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Brand expression goes deep!

Quote taken from an article on eurogamer.net – based on a presentation that we prepared last week for KOEI.

“At a recent press event for Ninja Gaiden Sigma 2 – PS3′s inevitable rebalancing of last year’s Ninja Gaiden II – every executive’s name flashed up on the PowerPoint Keynote accompanied by a concise shriek of tempered blade over the sound system, suggesting, perhaps, that the role-call of mild-mannered corner-office types announcing the merger of Tecmo and Koei might possess secret double-dangerous ninja skills alongside MBAs from the world’s finest business schools. It certainly added an air of unpredictable danger to the ensuing Q&A session”.

Read full article.

Ninja Gaiden Sigma 2 – Press conference name screens from SKYSKRAPER on Vimeo.

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